How many new dental patients are you receiving per month? Even with the most loyal patient base and the highest quality practice experience, you will probably go backward if you do not see at least 20-30 new patients per month. That’s for a regular dental practice where the majority of patients schedule hygiene visits every six months. For a specialty practice such as orthodontics,...Read More
Let Your Patients Speak For And Grow Your Practice
If you have recently gone out to dinner at a new restaurant or are planning a Black Friday purchase, then chances are you have consulted online reviews and testimonials. We all do it! It’s become the new word of mouth and an essential part of your dental practice marketing strategy. Studies show that a whopping 88% of people trust online...Read More
Recently, a colleague shared with me a promotional email they had received from a dental practice, offering dental whitening at a discounted price. We assume it was sent to their entire patient database. This got me thinking – I wonder how successful this offer will be in generating business for them? As a dental practice consultant, I’m always curious about how individual practices market...Read More
Dental practices all over the country are thrilled, and relieved, to be open again. Hopefully, the backlog of patients who missed their scheduled appointments this spring is keeping your clinic busy.
Despite the impact of COVID-19, marketing remains important to the health of your business. Particularly in light of the current uptick in cases, many patients may hesitate to schedule dental care...Read More